'Super Mario Bros. Movie' Sets Record for Highest-Grossing Animated Movie Opening Ever
The Super Mario Bros. Movie "has now earned the largest global animated opening weekend in box office history," reports the Wrap, with a worldwide five-day launch of $377 million, passing the $358 million record set by Disney's Frozen II on Thanksgiving weekend in 2019." Domestically, "Mario" was projected when it opened in theaters on Wednesday to earn a five-day opening of at least $125 million from 4,343 theaters, and it has shattered that figure with $204.6 million grossed. Both that and its three-day total of $143 million are a studio record for Illumination, with the three-day total being the third highest seen on Easter weekend and second only to the $182 million earned by Pixar's "Incredibles 2" among all animated films. It is also the new animation record holder for Imax with $21.6 million grossed worldwide. And of course, the film has blasted past every box office opening record for video game adaptations, nearly doubling the three-day domestic record of $72.1 million set by "Sonic the Hedgehog 2" last year and shattering the $210 million global record set by "Warcraft" in 2016. "This weekend's record-breaking debut proves audiences of all ages and demographics will pour into theaters for a hysterically funny and authentic universe expansion of an already iconic franchise," said Universal's domestic distribution president Jim Orr. "Nintendo and Illumination's creative synergy along with Shigeru Miyamoto and Chris Meledandri's extraordinary leadership created an entertaining juggernaut that will be sure to power up the box office for weeks to come...." Thanks in large part to "Super Mario Bros.," overall weekend estimates have risen to $194 million, 76% above the same weekend in 2019.
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