Online Activists are Cold Calling Russians - and Messaging Them on Tinder

"I don't know if you know a lot about what is actually happening right now in Ukraine...." CNN reports: There's silence on the other end of the line. "The real truth is that it is a terrible invasion..." This is one of dozens of cold calls that Marija Stonyte and her husband make every day to people in Russia from their home in Lithuania as part of a volunteer initiative aimed at penetrating Russia's so-called digital iron curtain.... [M]any Russians know little about what is unfolding.... Desperate to break through, people around the world are trying creative ways to connect with Russians. Online activists Anonymous claim to have hacked Russian TV channels to broadcast footage from Ukraine. Others, like Stonyte, are trying a more individual approach. They're cold calling or messaging strangers in Russia, hoping their personal pleas will disrupt the Kremlin's propaganda — and potentially even help put an end to the deadly war.... The couple began calling businesses, museums and restaurants in Moscow and St. Petersburg, hoping to tell them about what was happening. Days later they stumbled across CallRussia.org, an initiative launched March 8 with the tagline: "Make the most important call of your life." Co-founded by Lithuania-based creative agency director Paulius Senuta, the initiative aims to cold call 40 million phone numbers across Russia. The team gathered publicly available phone numbers in Russia and created a platform that randomly generates a phone number from the list. A user can opt to call over the phone, Telegram, or WhatsApp, and at the end of the call, a site pop-up asks the user whether they got through, and if so, if the call went well. The idea is based on Senuta's belief that Russian people have the power to end the war if they have access to free information and understand the human suffering in Ukraine.... With the help of psychologists, Senuta's team of about 30 people put together a script to guide the calls. They didn't want to get into a confontation — instead the goal is to "convey the human tragedy and the fact that they don't know about it." In just one week after the CallRussia launch, thousands of volunteers made 84,000 phone calls, he said.... Henkka, a Finnish man based in Estonia, who asked to only be identified by his first name, set his location on dating app Tinder to St. Petersburg, got tipsy, and went on a mission to tell Russians about the war in Ukraine. Although Instagram and Facebook have been blocked, dating apps are still accessible. "How To" guides have sprung up on social media platform Reddit, advising people how to use Tinder's passport feature — which allows users to connect with people in other countries — to share information about Ukraine with Russians. Users share tips on how to create a credible fake account and match with as many people as possible without getting banned by the Tinder algorithm — Tinder says it may delete accounts using the app to promote messages. CNN actually has a two-minute audio recording of one of Stonyte's phone calls. "I know that it is not safe in Russia to speak about these things. So I will just tell you, and I really hope that you can spread this message in private or to the circles of people you know...." (Stonyte's voice seems to quaver.) "The thing is that, I know that there is a lot of propaganda that is happening..." "I agree with you," responds the person on the other end of the line. Stonyte eventually says "So just — as much as you feel safe, and as much as you feel comfortable, please just silently, but, spread this message, so that people know..." CNN reports that "Stonyte says few people hang up. Instead, most fall into one of two categories — those who argue back, and those who listen, she said. Stonyte believes many people may not want to respond out of fear the call could be monitored and they could face punishment...."

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