American Teens Aren't Excited About Virtual Reality

Virtual reality hasn't caught on with American teens, according to a new survey from Piper Sandler released on Tuesday. From a report: While 29% percent of teens polled owned a VR device -- versus 87% who own iPhones -- only 4% of headset owners used it daily, the investment firm found, and 14% used them weekly. In addition, teenagers didn't seem that interested in buying forthcoming VR headsets. Only 7% said they planned to purchase a headset, versus 52% of teens polled who were unsure or uninterested. The survey results suggest that virtual reality hardware and software has yet to catch on with the public despite billions of dollars in investment in the technology from Big Tech companies and a number of low-cost headsets on the market. Teenagers are often seen as early adopters of new technology and their preferences can provide a preview of where the industry is going.

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