Report: Facebook's Privacy Tools Are Actually 'Riddled With Missing Data'
Bustle's tech site Input reports on some research from the U.K.-based human rights charity Privacy International: Facebook wants you to think it's consistently increasing transparency about how the company stores and uses your data. But the company still isn't revealing everything to its users, according to an investigation by Privacy International. The obvious holes in Facebook's privacy data exports paint a picture of a company that aims to placate users' concerns without actually doing anything to change its practices. The most pressing issue with Facebook's downloadable privacy data is that it's incomplete. Privacy International's investigation tested the "Ads and Business" section on Facebook's "Download Your Information" page, which purports to tell users which advertisers have been targeting them with ads. The investigation found that the list of advertisers actually changes over time, seemingly at random. This essentially makes it impossible for users to develop a full understanding of which advertisers are using their data. In this sense, Facebook's claims of transparency are inaccurate and misleading. A tool showing "Off-Facebook Activity" is also criticized for its "extremely limited" detail and lack of conclude, and the article concludes that Facebook's transparency tools "come off as nothing more than a ploy to take pressure off the company." The report's title? "No, Facebook is not telling you everything."
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